Life & Style Blog - Fashion

Introducing Myer’s newest ambassador…

06 February 2015, by Forrest Chase

Myer

The Instagram launch of AW15 at Myer involved this season’s hottest pieces from Australia’s most talented designers, one of Australia’s most popular fashion bloggers, a rooftop and of course their newest ambassador – Rachel Finch.


Myer

The collaboration took place on the magnificent Myer Melbourne rooftop, with the city skyline and the store’s art-deco façade setting the scene. This season’s hottest designer pieces were styled and shot by Amanda Shadforth of Oracle Fox and modelled by their stunning new ambassador Rachel Finch - the end result? Out of this world.


Myer

The shoot features pieces from some of Myer’s amazing Australian Designers including Ellery, by johnny and Alex Perry.


Myer

Even Toni Maticevski popped by to help dress Rachael in his stunning lime green Transformation gown. Take a look at what went on behind the scenes and keep an eye out for the images in your Instagram feed. Explore their latest catalogue here.


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IMAGES 1 & 2 – Ellery top and pants | McQ heels

IMAGES 3 & 4 – Arthur Galan one-shoulder top and pants | sass & bide t-shirt

IMAGES 5 – Wayne by Wayne Cooper blazer and pants | McQ heels

IMAGES 6 & 7 – Maticevski dress

IMAGES 8 & 9 – Alex Perry lace dress | Converse shoes

IMAGES 10 & 11 – by johnny cropped jumper and printed skirt | Converse shoes

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Category: Featured
Tags: Fashion, Myer

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Live performance from Reigan Derry

06 November 2014, by Forrest Chase

Myer Giftorium

Live performance from Reigan Derry (X Factor) at the Myer Giftorium launch

When: Saturday 8 November 2014 (Performance: 11.30am) (Meet & Greet: 1pm).
Where: Forrest Place Stage (Performance) and Myer Level 2 (Meet & Greet)
Cost: Free

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Category: Featured
Tags: Fashion, Myer, Special Occasion

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Fillies, fascinators & frocks

03 November 2014, by Forrest Chase

Spring Racing

Image sources: Cooper St ‘Melt With You Shift Dress’ from Myer, $149.95;‘Two Pearl Twist’ ring from Sportsgirl, $10.47 (sale); Cressida Clutch from Witchery, $99.95; Morgan & Taylor 'Alana large pole flower’ from Myer, $79.95

Ladies, it's time to dust off your feathery fascinators and oversized floral headpieces- it's the Spring racing carnival again.

This year's hottest trends include dark blooms in shades of pink and blue; pretty pastels and printed silks; and lovely lady-like silhouettes reminiscent of 1950s with tailored skirts and handkerchief tops.



Spring Racing

Image sources: Glitz Dot Stud from Fossil, $49.00; Estrilada heels from Nine West, $139.95; Fillies Collection ‘Tahlia black pollbox fascinator’ from Myer $269.00; Blue Bloom Dress from Portmans, $119.95

Be forewarned though - the fashion police will be out this year, cracking down on crop tops and midriff exposing ensembles at the Melbourne Cup festivities. Our recommendation? Keep it classy and use your fascinators to give your outfit its eye-opening wow factor.

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Category: Featured
Tags: Fashion, Fossil, Myer, Portmans, Special Occasion, Sportsgirl, Trends

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Simone Heng DIY Workshops

31 October 2014, by

Simone Heng

The sessions are FREE but places are limited. E-mail francesca.turner@ap.jll.com for reservations.

Workshop #1

Ever since Dior released their pearl-backed studs they've been seen on Rihanna, Jennifer Lawrence and Emma Watson. In 45 minutes Simone Heng from DIY fashion blog DIYnamicstyle.com can show you how to whip these up and take them home.

When: Saturday 1 November 11:30am – 12.30 and 1.30pm – 2.30pm
Where: enex100
Cost: Free, but reservation is mandatory.

Workshop #2

Ever since Natalie Portman wore those plum tassel earrings to accept her Oscar these babies have been worn everywhere. So easy to make, these earrings update any outfit but look particularly chic with a black cocktail dress. Simone Heng from DIY fashion blog DIYnamicstyle.com will help you create these gorgeous accessories and take them home within 45 mins.

When: Sunday 2 November 11:30am – 12.30 and 1.30pm – 2.30pm
Where: enex100
Cost: Free, but reservation is mandatory.

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Category: Featured
Tags: Fashion, Trends

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